AppDirect Blog
Your source for news and views on the trends, technology, and companies that are driving the digital economy worldwide.
News
AppDirect and Broker Online Exchange Unite, Fueling Advisor Growth
Energy sales are one of the most exciting growth opportunities for advisors, yet many haven’t fully tapped into this lucrative market. This blog explores how AppDirect’s acquisition of Broker Online Exchange (BOX) positions advisors at the forefront of one of the fastest-growing and most vital markets.By Denise Sarazin / AppDirect / June 3, 2025
Strategy & Best Practices
Why Savvy Businesses are Centralizing Their SaaS Management
Discover how centralized SaaS management tackles the biggest challenges businesses face today—unused licenses, shadow IT, security risks, and wasted budget spend. Learn how advisors can help customers regain control, reduce costs, and simplify operations while driving growth through optimized SaaS portfolios.By Denise Sarazin / AppDirect / June 2, 2025
Strategy & Best Practices
2025 Insights: How to Sell B2B SaaS—10 Strategies for Success
B2B SaaS marketplaces are booming—Find out how to maximize your sales with proven strategies for leveraging partners, optimizing customer experience, and driving revenue.By Rebecca Muhlenkort / AppDirect / May 27, 2025
Events
Unlock Marketshare with the New Expanded Emerging Tech Sales Workshop (ETSW+)
Level up your tech advisor expertise at the Expanded Emerging Tech Sales Workshop (ETSW+)! Learn to cross-sell, capture new revenue using the Technology Wheel, and dive deep into AI and hyperscalers. Unlock your business's potential—read on!By Rebecca Muhlenkort / AppDirect / May 12, 2025
Technology Insights
How AI Can Transform Education: Enhancing Learning with AI
Find out how Lakefield College School successfully integrated AI into education using Devs.ai. Learn how they are addressing key challenges like security and training, pioneering a dual assessment framework and enhancing learning in creative writing and math.By Rebecca Muhlenkort / AppDirect / April 21, 2025
Technology Insights
Microservices Guide: Detecting Data Mismatches
This blog explores how to proactively detect and reconcile data inconsistencies between decoupled systems, ensuring data integrity and reliable operations in microservices architectures.
Strategy & Best Practices
Conquer Inefficient and Costly Hardware Management
Company hardware is often poorly tracked and plagued by manual processes, leading to 30% of hardware assets being lost, missing, or unaccounted for. Firstbase solves these problems with a platform that automates device management from procurement and onboarding, to offboarding and retrieval.By Denise Sarazin / AppDirect / April 7, 2025