AppDirect Blog

Strategy & Best Practices

How to Choose a B2B Marketplace Platform—The Top Forrester Criteria, and How AppDirect Measures Up

What makes a B2B marketplace provider great? And how can you choose the marketplace platform that best meets our needs? Forrester evaluated and scored providers in The Forrester Wave™ Marketplace Development Platform, Q4 2024—The Nine Providers That Matter Most And How They Stack Up.

By Denise Sarazin / AppDirect / March 20, 2025

Strategy & Best Practices

How to Scale Your Connectivity Practice: An Advisor’s Guide

Curious about how to grow your connectivity business? Discover tips to boost connectivity sales, progress to selling SD-WAN, and more. Scale your connectivity practice today to become a full-stack technology advisor.

By Denise Sarazin / AppDirect / March 10, 2025

Strategy & Best Practices

How to Reduce Network and Mobility Costs by 30% with the Right Spend Management Tools

Did you know that up to 30% of IT budget dollars are wasted on unused or redundant technology due to poor tracking of IT expenses? Learn how network and mobility lifecycle management on a single streamlined platform helps businesses manage everything from planning and procurement to operations and expense management.

By Denise Sarazin / AppDirect / March 3, 2025

Strategy & Best Practices

2025 Insights: How to Sell B2B SaaS—10 Strategies for Success

B2B SaaS marketplaces are booming—Find out how to maximize your sales with proven strategies for leveraging partners, optimizing customer experience, and driving revenue.

By Ideas @ AppDirect / AppDirect / February 20, 2025

Strategy & Best Practices

How to Thrive in the Digital Economy—The 4 Digital Keys to Success

Discover the four keys to digital success. Learn how these strategies that have propelled B2B commerce giants to over 300% market capitalization growth using marketplace platforms, and how you can leverage them to future-proof your company.

By Denise Sarazin / AppDirect / November 19, 2024

Strategy & Best Practices

Your Roadmap to Success—Build, Expand, and Future-proof Your Business

As technology spending rises, partners must adapt. Learn how to build, expand, and future-proof your business with AppDirect's three-stage framework for digital growth. Discover key strategies to stay competitive.

By Rebecca Muhlenkort / AppDirect / November 19, 2024