SaaS Distribution
SaaS distribution encompasses the processes and tools used to distribute cloud-based software to end-users. There two main types of SaaS distribution: direct and indirect. In a direct SaaS distribution model, a software vendor sells products directly to customers, through its website for example. In an indirect SaaS distribution model, a software vendor distributes its products through third-party resellers who then sell them to customers.
Software vendors often utilize both direct and indirect SaaS distribution strategies.
VIDEO
Why DocuSign Joined AppDirect's Distribution Program
Hear from Mark Register, SVP of Business Development, at DocuSign talk about why they joined AppDirect's distribution program.
ISV Webinar Series
For software vendors, gaining access to global distribution is one of the biggest challenges. Watch our latest ISV webinar series to hear from Sign Now, CWS, and IBM on how they're navigating through a fast-moving, global digital economy.
